
Current organizing company CM Outdoor Events entitled by the Italian Cycling Federation until 2020: “An important recognizement, and a key step towards more ambitious developments”
Internazionali d’Italia Series is now at the halfway stage, as it heads toward the third of its four seasonal races – the Aprutium Race of Sunday, June 10th in Pineto (Central Italy). Nevertheless, the vision of the top Italian MTB circuit goes beyond that, all over to the next Olympic year, 2020.
The Italian Cycling Federation confirmed CM Outdoor Events – the current managing company of Internazionali d’Italia Series, in charge since 2017 – at the helm of the circuit until the 2020 season.
A recognition for the results achieved in the last two years, when Internazionali d’Italia Series has established among the major European MTB circuit, involving big names’ participation as well as leading companies of the cycling business, and managing to give the circuit a well-structured and recognized identity.
The progression of the circuit from a media point of view has also been remarkable. The circuit’s identity has been strengthened at the international level, thanks to an increased communication flow through all the channels. For the first time in 2018, Internazionali d’Italia Series has provied a live online streaming of the race on the circuit’s official channels, resulting in an unprecedented visibility for the Italian Mountain Bike – except for World Championships and World Cup stages.
“We are proud that the Italian Cycling Federation positively assessed our management over this two-year span – CM Outdoor Events’ Michele Mondini and Luca Carton said – and renewed its trust for another three-year mandate. This allows us to project the future development in a more structured and ambitious way. We have achieved important goals in these years – the live streaming of the races was certainly a big one – and there are still many opportunities to be further developed. In view of the 2019, we already got confirmation of a new event that will be part of next season’s calendar, that will be announced at the end of 2018 edition: this is another important signal that makes us more confident for the future”.